Double Take Projections’ marketing projections on an iconic world heritage site and Glasgow landmarks caused a sensation and trended extensively on social media platforms. The Irn-Bru Forth Bridge campaign projection was featured heavily in the print editions of many national newspapers. The Daily Record, The Sun, Scottish Daily Mail, The Metro, Glasgow Evening Times and The Edinburgh Evening News all ran dedicated articles of the story with a combined circulation of 694,775 copies. A variety of news outlets, including The Scotsman, The National and Evening News dedicated online articles on their websites. Local Radio Station, Forth One, covered the story in their morning shows. The projection mapping on to the Clyde Auditorium made a massive impact online and in print.
“Thanks so so much for all your help with the projection. Our client was so so pleased and delighted with the outcome!”
Kirsty Greison, Stripe Communications.