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Norwich Castle - Projection Mapping Show Norwich

Double Take Projections Light up Norwich Castle.

A contemporary Christmas adventures; powerful, graceful, artistic and absorbing.

HOW WE DID IT

Projections_on_Norwich_Castle

2016 saw a Christmas like no other in Norwich with a dazzling showcase of creative projections bursting with imagination, drawing people to the city centre. Norwich Bid Group commissioned us to create a head-turning projection mapping show which transformed Norwich Castle in an incredible holiday experience.

 

The Norwich BID Groups vision was to make Norwich the number one place in the East of England to visit at Christmas and this was reflected in the national coverage from BBC, The Telegraph, The Guardian and more! The Projection Mapping show was installed for 7 weeks and was viewed by thousands over the course of the period.

SITE

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Projection_Mapping_Norwich

INTERACTIONS

Projection Mapping on norwich castle

MECHANICS

TESTIMONIALS

We made 3 scale, green screen models of the castle, which we then used as a back drop to the footage. Ariel dance artist manipulate the geometry of the building. Their movements were constrained to the

"We were extremely pleased with the two Projection installations from Double Take. The Double Take Team  brought a great deal of technical knowledge  as well as a creative spark that set our Christmas campaign apart from the rest. They asked the right probing questions and really listened to our answers to ensure that they were meeting our expectations."

 

Martin Blackwell, Norwich Bid Operations Manager

 

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